ANALYSIS AND VISUALIZATION OF MARKET SEGEMENTATION IN BANKING SECTOR USING KMEANS MACHINE LEARNING ALGORITHM. FUDMA JOURNAL OF SCIENCES, [S. l.], v. 6, n. 1, p. 387–393, 2022. DOI: 10.33003/fjs-2022-0601-910. Disponível em: https://fjs.fudutsinma.edu.ng/index.php/fjs/article/view/910. Acesso em: 8 sep. 2025.